aXcelerate Academy
Designed and launched a company-wide learning academy featuring role-based pathways, assessments, scenario-based learning and video resources. The platform now serves as the primary onboarding destination for customers and employees, supporting product adoption at scale.
9+
Courses Launched
Customer & Staff onboarding
100s
Customers supported
Role-Based Pathways
CLIENT
aXcelerate
AUDIENCE
Clients & internal staff
TOOLS
Figma, Canva, Loom, Gemini
MY ROLE
Lead Instructional Designer
THE CHALLENGE
aXcelerate relied heavily on live onboarding and support sessions to build product knowledge for both customers and staff. As the business grew, this model became increasingly difficult to scale, creating pressure on onboarding teams and making it harder to provide consistent learning experiences across different user groups.
The business needed a central learning solution that could support product adoption, reduce reliance on face-to-face training and provide a consistent pathway for both new customers and new employees.
MY APPROACH
Led the end-to-end design and development of the aXcelerate Academy.
Designed structured learning pathways for customers, trainers, administrators and internal staff.
Developed courses, assessments and scenario-based learning experiences aligned to real platform workflows.
Created video scripts, SME walkthrough templates and content development standards to improve consistency and quality.
Collaborated with product, support and onboarding teams to translate complex software functionality into engaging learning experiences.
KEY OUTCOMES
Led the design and launch of the aXcelerate Academy.
Developed learning pathways for customers and internal staff.
Created assessments, scenario-based learning and video learning assets.
Established content standards, templates and SME development processes.
Saved hundreds of hours of face-to-face onboarding and training.
Improved product knowledge, adoption and organisational capability.
Implemented progress tracking, certification and learner analytics to support ongoing capability development.
THE IMPACT
The Academy became the primary destination for onboarding and product learning across the organisation. Customers can now build product knowledge independently, significantly reducing reliance on live training and saving the onboarding team hundreds of hours of delivery time.
Internally, the Academy is the first learning experience new employees are enrolled into, providing a consistent foundation of product knowledge from day one. Since launch, it has become a core business asset that supports customer adoption, staff capability and scalable growth.